Seattle Coffee Gear

  • Art Director

  • Director of Marketing: Kelli Rognlie | Photographer/Videographer: Ryan McKinney | Content Marketing Specialist: Patrick Cotter | Direct Channel Sales Manager: Katie Corr | Affiliate & PR Marketing Specialist: Hannah Colwell

  • Photo & Design Art Direction, Branding, Email Design & Strategy, Print Design, In-Store Signage, POP Display, UX Landing Page Design

Seattle Coffee Gear's mission is to provide coffee enthusiasts with the knowledge, tools, and equipment they need to enjoy exceptional coffee experiences at home. SCG is dedicated to fostering a vibrant coffee community and helping coffee lovers elevate their home brewing skills.

I joined SCG to provide art direction with a focus on email design/strategy and photography. With the help of our passionate team, we’ve executed several successful projects; including a robust email software transition and a web redesign. With the web redesign came a new email look, one in which I created a detailed Figma design system. We even got a little more intentional with our press efforts. A few of my UX projects for SCG: Top 3 Landing Page, Key Holiday Landing Pages.